YOU HAVE: DULL, LACKLUSTER HAIR
You want: a refinement of your hair color, more glow and color intensity
Your hair color (dyed or undyed) looks pale, dull, and lackluster? It is normal for your hair color to fade and lose its glow over time. But how does this actually happen?
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THESE ARE THE MOST COMMON CAUSES FOR FADING HAIR COLOR:
1 | DISRUPTION OF MELANIN SYNTHESIS
The natural hair color is determined by the number of stored pigments, especially melanin. This is formed in the cells of the hair follicle. There are two types of melanin that are responsible for the different color variations of our hair. Eumelanin is a black-brown pigment and phaeomelanin is a red pigment responsible for the coloring of light blond, blond and red hair.
BLONDE HAIR
contains little eumelanin and much pheomelanin.
DARK HAIR
contains a lot of eumelanin and little pheomelanin.
RED HAIR
contains little eumelanin and a lot of pheomelanin.
The hair colors in between result from individual mixing ratios of the two melanin types.
If the melanin synthesis is disturbed, the hair loses the body's own color pigments and thus the hair color fades. This disorder may be significantly conditioned or caused by emedication, illness, and external environmental influences.
2 |CHLORINATED WATER AND SUN RAYS
Especially in summer, hair loses its color. UV rays penetrate deep into the hair and destroy the color pigments. The chlorinated water sets chemical processes in motion that are particularly detrimental to blonde hair.
The chlorine can turn the beautiful clear blonde into a green or yellowish blonde. A result that no one wants. In general, chlorine is harmful to damaged hair and should be avoided as much as possible.
NEWSHA
TIP
Before jumping into the pool, wash your hair with clear water - this way it soaks up "normal water" before and chlorine water can no longer be absorbed so strongly by the hair, which in turn protects the hair.
3 | STYLING WITH HEAT
Hair styling tools such as straighteners or curling irons also cause your hair color to fade faster. The heat stresses the hair and opens the cuticle layer. The color pigments can escape easier and faster. In addition, the hair loses shine due to the opened cuticle layer. Incoming light can no longer be reflected - so the hair looks dull.
TIPS FOR A LONG-LASTING RADIANT HAIR COLOR
1 | WAIT WITH WASHING YOUR HAIR
If you wash your hair immediately after your hairdresser appointment, the color that has been applied will not last long. Shortly after coloring, the first layer of hair is still open - and the color pigments settle in. Only when this outer layer of hair has closed again you can reach for shampoo etc. This usually takes about three days.
2 | LUKEWARM WATER
As much as we like to take hot showers, this is an absolute no-go for colored hair: hot water opens the outer cuticle layer so that the color pigments can escape. It is better to wash your hair with lukewarm to cold water, which not only protects the hair color, but also ensures that the scalp becomes greasy more slowly.
3 | WASH YOUR HAIR LESS OFTEN
It is obvious that you have to wash your hair regularly - but if you only wash your hair twice a week, you will keep your color much longer. If you tend to have greasy hair and therefore have to use shampoo several times a week, a dry shampoo can be the solution.
NEWSHA
TIP
Rinsing your hair with cold water after shampooing gives your hair the extra glow as the cuticle layer is safely sealed.
DELUXE DRY SHAMPOO
The dry shampoo reliably absorbs and neutralizes excess sebum, deposits and odors - for a full, fresh and well-groomed look.
4 | USE COLOR-PROTECTING AND MOISTURIZING HAIR CARE PRODUCTS
Basically, you should always use color-protecting shampoos when you are washing your hair, because they seal the outer cuticle layer. In addition, moisturizing hair care is essential for colored hair, as the hair is often dried out and stressed during the coloring process.
OUR 3 BEAUTY-SECRETS FOR A BEAUTIFUL AND BRIGHT HAIR COLOR:
COLOR PROTECT SHAMPOO
COLOR PROTECT SHAMPOO
The Color Protect Shampoo is your effective shield for intense hair color. The mild formula gently cleanses your hair and keeps the color pigments in your hair longer. It has a soothing effect on the scalp and provides intensive moisture. The high-quality aloe vera extracts are known as an intensive moisturizer, which makes our color protection shampoo a guarantee for glowy and well-groomed hair.
The Color Protect Shampoo is your effective shield for intense hair color. The mild formula gently cleanses your hair and keeps the color pigments in your hair longer. It has a soothing effect on the scalp and provides intensive moisture. The high-quality aloe vera extracts are known as an intensive moisturizer, which makes our color protection shampoo a guarantee for glowy and well-groomed hair.
SOFT COTTON CONDITIONER
SOFT COTTON CONDITIONER
The Soft Cotton Conditioner is a particularly gentle conditioner with delicate cotton extracts for a maximum soft hair feeling. Cotton extracts have a soothing, moisturizing and texture-smoothing effect. The mild formulation promotes the repair of already damaged hair and protects it from external influences. Elasticity is increased, hair breakage is reduced, and the hair is left glowy.
The Soft Cotton Conditioner is a particularly gentle conditioner with delicate cotton extracts for a maximum soft hair feeling. Cotton extracts have a soothing, moisturizing and texture-smoothing effect. The mild formulation promotes the repair of already damaged hair and protects it from external influences. Elasticity is increased, hair breakage is reduced, and the hair is left glowy.
DEEP TREATMENT MASQUE
DEEP TREATMENT MASQUE
Our richest hair mask for maximum moisture and intensive hair building. A special blend of precious shea butter and olive leaf extracts repairs your hair from the inside and enriches it with moisture. Your hair becomes noticeably stronger, healthier, and more vital. The masque is also ideal for dry and damaged hair caused by coloring.
Our richest hair mask for maximum moisture and intensive hair building. A special blend of precious shea butter and olive leaf extracts repairs your hair from the inside and enriches it with moisture. Your hair becomes noticeably stronger, healthier, and more vital. The masque is also ideal for dry and damaged hair caused by coloring.
5 | AVOID UV RAYS AND CHLORINE
Summer, sun, beach, and pool - we would not want to miss out on any of these things. But UV light is one of the main reasons why hair fades so quickly. If you still do not want to miss out on sunbathing in summer, you can simply reach for a trendy sun hat, protect your hair with a pretty scarf or use a protective spray. Did you know? All NEWSHA products have a sun protection factor of at least 5.
HIGH PERFORMANCE LEAVE-IN CONDITIONER
HIGH PERFORMANCE LEAVE-IN CONDITIONER
You can spray the Leave-In Conditioner into wet or dry hair while sunbathing. The special effectiveness of the leave-in conditioner is based on the benefits of the cold-pressed oil of the marula fruit. This oil is known for its positive moisturizing characteristics and contains high-quality essential fatty acids. It is also rich in antioxidants, vitamins E and C which thus forms an optimal protective shield against the sun.
You can spray the Leave-In Conditioner into wet or dry hair while sunbathing. The special effectiveness of the leave-in conditioner is based on the benefits of the cold-pressed oil of the marula fruit. This oil is known for its positive moisturizing characteristics and contains high-quality essential fatty acids. It is also rich in antioxidants, vitamins E and C which thus forms an optimal protective shield against the sun.
GO BLONDE
A HAIR COLOR IS NOT JUST A HAIR COLOR
It underlines your type and offers the possibility to change completely. However, every hair color also needs individual care to keep it glowy and colorful.
Blonde is one of the most popular hair colors par excellence. But there are not many "real" blondes. In fact, only about 3% of the world's population are naturally blond. The fact that there are so few has a genetic reason because dark hair is dominant.
To still fulfil the dream of a bright blonde mane, we like to rely on bleaching. Whether global bleaching or highlights - there are countless facets and shades, especially with blonde hair.
New, exciting trends appear on the scene again and again:
Whether "ash blonde", "honey blonde" or "golden blonde" - there are no limits to the variety of different nuances, which is why there is a matching care product for every blonde shade.
First of all, every blonde should have a silver shampoo in her bathroom. It is an ideal way to get rid of the nasty yellow or orange cast in blonde hair. Silver shampoo is not only suitable for grey hair, as the name suggests. The contained blue-violet pigments work against warm undertones in bleached hair. Yellow/orange and purple/blue are complementary colors - and thus neutralize each other.
THE RIGHT CARE
Blonde
TRUE BLONDE SILVER SHAMPOO
TYPE #1 & TYPE #2
Our True Blonde Silver Shampoos have been specially developed for the needs of blonde hair. We distinguish between True Blonde Silver Shampoo Type #1 for medium to blonde hair and True Blonde Silver Shampoo Type #2 for blonde to light blonde hair.
Why you have to pay attention on which silver shampoo you use?
Depending on your original hair color, your blonde hair is more prone to an orange or yellow tinge. The darker your original blonde, the more likely your hair can develop an undesired orange tinge after a while. The lighter your hair, the greater the yellow reflections.
The deep blue indigo pigments contained in our True Blonde Silver Shampoo Type #1 balance the orange tinge and provide a bright blonde. On the other hand, the violet pigments contained in True Blonde Silver Shampoo Type #2 are the ideal saviors for undesired yellow tones.
YOUR BLONDE NEEDS AN ADDITIONAL FRESH-UP? NO WORRIES.
NEWSHA's color masques provide a color and care upgrade. Pure color pigments and the power of a rich treatment gives your hair multi-faceted color results combined with the moisturizing care of a rich mask. But which shade suits you best?
TYPE WHITE BLONDE
Blondes who prefer the Scandinavian look need products which shade the hair and neutralize the yellow or orange tinge.
https://i.pinimg.com/736x/a9/2d/50/a92d 50e3474d1466b50b9500fcb5136b.jpg
COLOR MASQUE
PURE SILVER
This shade is an absolute favorite among the 12 shades because it mattifies the yellow tinge in blonde hair or blonde highlights. Blondes can use the masque in combination with the True Blonde Silver Shampoo to avoid the yellow tinge and to give the color a fresh-up.
COLOR MASQUE
PEARLY NUDE
The color masque in the shade Pearly Nude is an absolute must-have for all blondes, whether light or medium blonde. According to the hashtag #naturalbeauty, it highlights cool, ashy blonde tones and neutralizes the yellow and orange tinge in the hair. This shade is ideally suitable for accentuating blonde highlights.
TYPE GOLD BLONDE
"Gold blonde" is also called "wheat blonde" or "honey blonde". As the name suggests, the hair shimmers in a beautiful golden wheat tone.
https://i.pinimg.com/originals/5a/87/4d/5a874db0754455d- c8f6d72565deb7ff2.jpg
COLOR MASQUE
ROSY SAND
Blonde and brown-haired girls take note: The trend of light, pastel pink is far from over! The motto is: Get rosy - for the trendy pastel look. This shade is particularly suitable for blonde highlights in brown hair or especially for blondes. You can either use Rosy Sand on its own or in combination with another shade to give your hair that light touch of pink.
COLOR MASQUE
VELVET VANILLA
For all blondes who prefer the warmer blonde shades and want to give their straw blonde hair a fresh-up, Velvet Vanilla is just the right shade. It gives blonde hair a velvety-warm finish. Whether you have light, blonde or medium blonde hair, the shade provides a beige character and neutralizes undesired yellow tinge. Unlike Pearly Nude, Velvet Vanilla makes hair more naturally blonde and not as ashy.
TYPE DARK BLONDE
Often dark blond hair is also called "blonde". It is a mixture of natural blonde and light brown. The transitions are fluid and often vary depending on the season and the changing lightening by the sun.
https://www.behance.net/gallery/69282717/Snezhana
COLOR MASQUE SOFT CAPPUCCINO
This shade gives your hair a light chocolate character with a warm shimmer. Combine it with Pearly Nude to give your dark brown hair a cooler and more intense color.
GO BROWN
Brown is also a versatile hair color. Between very dark chocolate brown and light caramel, there are numerous nuances that make the shade so exciting. Even highlights in blonde go well with brown hair. Especially with brown hair, it is naturally noticeable when the hair color fades and loses its glow. For brownies, the following three shades of color masque are therefore best suited to keep brown alive for a long time.
https://www.gofeminin.de/styling-tipps/herbsttyp-farben-kleidung-s1512358.html
COLOR MASQUE
PEARLY NUDE
This shade is suitable for girls with brown hair who want to give their hair color a cooler look. Best used in combination with a shade specifically for brown hair.
COLOR MASQUE
SOFT CAPPUCCINO
This shade gives your hair a light chocolate character with a warm shimmer. Combine it with Pearly Nude to give your dark brown hair a cooler and more intense color.
COLOR MASQUE
DARK CHOCOLATE
Sweet like Chocolate! The Dark Chocolate shade of the color masque is an intensive color refresher for rich brown tones. More suitable for medium to dark brown hair colors. If you prefer a mix of cool highlights but darker brown tones, you can mix Dark Chocolate and Soft Cappuccino.
GO RED
Red hair is extremely rare. Only about 1-2% of the world's population has natural red hair. Red-haired women are considered mystical and inscrutable, sexy, and extraordinary. Red hair needs intensive care - especially if it has been colored. The red pigment is smaller than that of blond or brown hair and therefore washes out of the cuticle layer more easily. The color masques are therefore essential for red hair.
https://www.skinnygossip.com/community/threads/angelina-michelle.10876/
COLOR MASQUE
SATIN SAFFRON
Girls with copper-red hair, take note: Here comes the perfect finishing touch for you. Satin Saffron is perfect for the bright luminosity of copper-red hair.
COLOR MASQUE
RADIANT RED
Another shade for red hair is the color masque Radiant Red. True to the motto: Time to shine, it makes cherry red, burgundy or mahogany hair shine intensely. This shade is suitable for a rich red. For a copper-red that has a blonde shimmer, Satin Saffron is more suitable.
LIVE BERATUNG
Du hast Fragen zu unseren Produkten, deiner persönlichen Haircare-Routine oder möchtest ein bestimmtes Hairgoal erreichen? Unsere Haircare Consultants beraten dich gerne und geben dir Tipps und Hilfestellungen, die genau zu deinen Wünschen passen!
Unsere Haircare Consultants sind in der Zeit von:
MONTAG bis FREITAG
11:00 Uhr - 12:00 Uhr
für dich da.
In der Zwischenzeit freuen wir uns aber natürlich ebenfalls auf deine Fragen.
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